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IPG Mediabrands Intranet PlatformCentralized Knowledge & Collaboration Hub for Global Sub-Agencies
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OverviewAt IPG Mediabrands, managing internal communication, documentation, and collaboration across a complex web of sub-agencies--including UM, Initiative, Orion Worldwide, MAGNA, and others--was a persistent challenge. Each team operated with its own workflows, siloed tools, and disconnected knowledge repositories.
To unify operations, foster transparency, and reduce email clutter, we partnered with internal stakeholders to design and launch a modern, scalable intranet platform tailored to the needs of the global Mediabrands network.
🌍 Purpose & Goals
💡 Key Features🔐 Role-Based Access & Personalization
📂 Document & Resource Repository
🧭 Navigation & User Experience
📨 Submission & Workflow Tools
📢 Internal News & Announcements
🔧 Technology Stack
📈 Business Impact
To unify operations, foster transparency, and reduce email clutter, we partnered with internal stakeholders to design and launch a modern, scalable intranet platform tailored to the needs of the global Mediabrands network.
🌍 Purpose & Goals
- Centralize internal documentation and training materials
- Provide custom portals per sub-agency while maintaining shared access to network-wide policies
- Enable global teams to discover content, submit requests, and collaborate across departments
- Create a single source of truth for HR, IT, Legal, Product, and Operations
💡 Key Features🔐 Role-Based Access & Personalization
- Agency-specific landing pages with custom branding
- Content surfaced based on user location, role, and team
- Admins control visibility and access down to the document or section level
📂 Document & Resource Repository
- Knowledge base for SOPs, onboarding, FAQs, and forms
- Searchable by keyword, department, or agency
- Version history and update tracking
🧭 Navigation & User Experience
- Global and local menus for seamless navigation
- Smart search with filtering by agency, document type, and tags
- Mobile-responsive interface for on-the-go access
📨 Submission & Workflow Tools
- Ticketing system for IT, HR, and facilities requests
- Form builder for internal approvals, onboarding flows, and reporting
- Auto-routing of submissions to appropriate teams
📢 Internal News & Announcements
- Company-wide and agency-specific newsfeeds
- Event announcements, CEO messages, and system alerts
- Email and Slack integrations for alerts and reminders
🔧 Technology Stack
- Frontend: React.js with modular component design
- Backend: Node.js + PostgreSQL for content and user data
- SSO Integration: OKTA for secure authentication
- CMS Layer: Headless CMS to enable non-technical teams to manage content
📈 Business Impact
- Reduced internal email traffic by over 40%
- Increased visibility and usage of core documentation and HR resources
- Enabled faster onboarding across multiple agencies
- Promoted cross-agency collaboration and standardization of processes
IPG Mediabrands Intranet Documentation Visual
